Case Study: FRR Shares
When FRR Shares a preferred partner for EB5 Immigration wanted to get quality leads from their website from Indians that wanted to get their EB5 visa, we ensured we were present at every touch point on google.
Case Study
What we did
Defining the target audience
We broke down our audience by deep diving into website data, google analytics, stake holder interviews and psychographic segmentation
Analytics
We decoded the site analytics to arrive at existing drop offs, user journeys and conversions to unlocking the new UI and UX
User Journeys
We analysed our audience from prior website data and google analytics and mapped user journeys for each expertise
Keyword Research
We mined keywords from google to best understand what customers were searching for and created content for the same
Local SEO
While the site architecture ensured ranking for broader search terms, local SEO played a big part in driving leads and traffic from site.
SEO
Created pages and built the site architechture to ensure we ranked for high volume branded and non branded search terms to drive leads and traffic from site.
Analytics
Set up google analytics and conversion tracking to better understand the CPA and where the website audience was coming and converting from
Impact
90
Reduced Ad Spends
12
Reduced Bounce Rate
45
Increase Page Views (Organic)
23
Increase Time On Site
39.9
Increased Pages per Session
13
Increase Website Leads
Organic Rankings on Page 1, Rank 1 - Rank3
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Organic Rankings on Page 1, Local
Best eb-5 visa consultants in India, eb-5 visa consultants in india, eb-5 visa consultants in Mumbai, eb-5 visa consultants in Ahmedabad, eb-5 visa consultants in Delhi, eb-5 visa consultants in Chennai, US Immigration VISA Consultant, eb5 visa india, eb5 visa consultants India, eb5 visa consultants, eb5 visa consultants near me, SEBI regulated eb5, SEBI regulated eb5 consultants, SEBI regulated eb5 consultant near me, SEBI regulated eb5 Mumbai, SEBI regulated eb5 consultant Delhi, SEBI regulated eb5 consultant Ahmedabad and many more
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