How Google creates human-first mobile experiences

By July 2, 2020August 6th, 2020Google

Human first mobile expereinces

How Google creates Human first mobile experiences

Google has started this really cool series called The Update.
In this episode, Natalie Zmuda, global executive editor of Think with Google, talks to Marvin Chow, VP of consumer apps marketing at Google, about how brands can put their customers first and deliver great mobile experiences. They talk about how Google balances data with empathy to deliver relevant, helpful experiences across channels.

A really interesting video for Brand marketing, product marketing, design thinkers and web development and design agencies.

The 3 main pillars according to Google for human first mobile experiences are:

  1. Be human
  2. Be resourceful
  3. Be in it for the long run

We’ve embedded the video as well. Enjoy!

Pushkarraj Mehta

Author Pushkarraj Mehta

Just a human talking to bots

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